Case Study
Key Leads
Open More Doors With Smarter Digital Marketing
The agency needed a steady flow of qualified leads from high-intent homebuyers in specific zip codes, and sought to boost overall visibility online while maximizing the effectiveness of their ad spend.
- Sector/IndustryReal Estate
- ServicesSEO Services, PPC Advertising, Marketing Consultation
Our Approach
Low Organic Traffic for Property Listings
The agency’s listings weren’t ranking for relevant search terms, limiting their ability to attract homebuyers.
High Cost-Per-Click on PPC Ads
Their existing PPC campaigns were expensive but weren’t delivering the number of qualified leads they needed.
Content Lacking Engagement
Their blog and property descriptions lacked depth, providing little incentive for visitors to convert into leads.
Performance Outcomes
47% Increase in Qualified Leads
SEO improvements and optimized ad targeting led to a significant increase in high-quality leads interested in purchasing property.
20% Higher Closing Rate
The more engaged leads, combined with informative content, helped the agency close deals faster and more efficiently.
30% More Organic Traffic
Organic traffic surged as the agency ranked higher for key real estate terms, attracting serious buyers to their listings.
Reduced Cost-Per-Lead in PPC
The PPC adjustments lowered the cost of acquiring each lead, improving ROI and driving more leads for the same budget.
Frequently Asked Questions
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